In Conversation with Lucy Grimwade – Q&A

A Leader’s Journey of Reinvention: In Conversation with Lucy Grimwade

Back in April, we had the absolute pleasure of welcoming Lucy Grimwade to speak at our Women in Tech Series event: Tech to Change – A Leader’s Journey of Reinvention.

Lucy delivered an honest, powerful talk that struck a chord with many in the room. Sharing the highs and lows of her career in the technology sector, she took us on a personal journey through change, challenge, and ultimately, transformation.

From navigating career pivots to redefining her own path, Lucy spoke candidly about how she transitioned into her current role as a Change & Transformation Consultant, Career Coach, and Co-Author of Allyship Actually.

Her story was so inspiring that we want to share some of her advice and story with you through a quick fire Q&A session.



A. “Sure. My journey started in IT support, it was hands-on, practical, and very much about solving immediate problems. Over time, I moved into improving the processes behind IT Service Management, which opened my eyes to the broader systems at play. But what always fascinated me wasn’t the tech, it was the people. Why change lands well with some and not others. Why some teams thrive and others resist. That curiosity led me to coaching then to change and transformation work. I got certified as a coach because I didn’t just want to deliver change, I wanted to actually help people with it. Coaching brought in the depth I was missing: the ability to really support individuals and leaders through the emotional and behavioural shifts that come with transformation.”

A. “I think they do. Whether I’m consulting with a team, coaching an individual, writing a book, or speaking on stage, I’m trying to do the same thing: help people make sense of change (whatever that means to them).“

A. “A big one is identity. e.g. Who am I now that I’m not in that role or on that path? Whether someone is stepping into leadership or stepping away from a career, there’s often a loss of clarity, confidence, or belonging. It’s important to slow down and reconnect with values, strengths, and vision. We often think change is about action, but the most powerful work happens in reflection, then we can act with intention, not panic. (which can so often do).” 

A. Absolutely, time for reflection doesn’t just appear, you have to protect it. I recommend creating non-negotiable “thinking time” in your calendar, even 30 minutes a week. Turn off your notifications, go analogue if you need to. Journal, walk, voice note yourself. Use prompts like “What’s energising me lately?” or “What would I do if I trusted myself more?” That space is where you can often be really true to yourself. 

A. “Honestly, to me,  It’s about being deeply aware of your values, your impact, and your edges. It’s not about being perfect… it’s about being real. I think post-pandemic Trust is fragile and change is constant, people don’t just want capable leaders, they want ones that give a hoot. The best leaders I’ve worked with are the ones who can say, “I don’t have all the answers, but I’m here to listen and learn.”

A. “Here are a few that come up time and again in coaching sessions”:

The Squiggly Career by Helen Tupper & Sarah Ellis

The Long Game by Dorie Clark

101 Essays That Will Change the Way You Think by Brianne Wiest 



“Great question. To be honest it is often that emotional undercurrent. We still think of change as a project plan or a Gantt chart. Most organisations focus on communications and training (which is totally needed) but miss the emotional and identity shifts people are going through. The best change strategies build in space to listen, adapt, and support people as people, not just roles.”

“You’ve got to meet people where they are. Some leaders want data, others want stories. Some team members need reassurance, others want a roadmap. I use coaching tools, personality insights, and stakeholder mapping to understand who needs what and when. I also make sure change comms and engagement activities speak to both the head and the heart.”

“Start by modelling it yourself, talk about stress, rest, and boundaries. Create regular check-ins that aren’t just performance-related. Build psychological safety into your culture by rewarding honesty and vulnerability, not just outcomes. And invest in training!! Not just mental health first aiders, but for leaders on how to have real conversations. A safe environment isn’t just about support when things go wrong. It’s about noticing early when someone’s not ok.” 

“So, Allyship is not a badge… it’s a behaviour. It’s what you do when it’s inconvenient, or when no one’s watching. It means using your privilege to create space for others. It’s challenging bias in the moment, advocating for equity in hiring and promotion, and listening to lived experiences with humility. Organisations move beyond performative allyship when they stop treating it like a campaign and start embedding it into culture, policy, and leadership accountability.”


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Victoria Brock
12 July 2023
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Better Days placed me in my current role, in which I'm very happy. Ceres kept me updated throughout the entire interview and recruitment process and checked in regularly with updates. This made me feel valued as a candidate and reassured that I was in good hands.
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Benjamin Hunt
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I recently had the pleasure of working with a small independent recruitment agency. I must say that my experience was nothing short of exceptional. From the very first interaction, the recruiter demonstrated a level of professionalism and commitment that exceeded my expectations. Ceres’ personalized approach made me feel like a priority, and I never felt like just another number in their database. Ceres took the time to understand my skills, experience, and career goals, ensuring they were well-equipped to find the right opportunities for me. Better Days Recruitment had an impressive network and connections within the industry. Ceres tapped into her extensive professional network, leaving no stone unturned in the search for suitable positions. They were proactive, diligent, and constantly kept me updated on any potential opportunities. One of the standout aspects of working with this agency was the attention to detail and the personalized service. Ceres took the time to understand my strengths and weaknesses, tailoring their approach to align with my aspirations. They provided valuable guidance and advice throughout the process, from polishing my resume to preparing for interviews. It was clear that they genuinely cared about helping me succeed. Moreover, the agency's dedication to finding the right fit was evident in the quality of positions they presented to me. Instead of inundating me with irrelevant job postings, the recruiter focused on opportunities that closely matched my skillset and career trajectory. This demonstrated a commitment to both the candidate and the employer, ensuring a mutually beneficial match. In terms of communication, Ceres was prompt and responsive. Despite juggling multiple tasks, they made themselves available whenever I had questions or needed assistance. This level of accessibility and attentiveness is often hard to find in larger recruitment agencies. While the small size of the agency may limit its reach in certain areas or industries, the individual attention, personalized service, and dedication to finding the right fit make it a hidden gem in the recruitment world. Working with a single, dedicated recruiter who genuinely cares about your success can be a refreshing and rewarding experience. If you're looking for a recruitment agency that will go the extra mile, providing tailored solutions and a personalized touch, I highly recommend giving this small independent agency a chance. They may have only one employee, but their commitment and expertise make them a standout choice in the competitive world of recruitment.
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Stephen Bell
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One of the recruiters part of better days named Carole-Anne who was a huge help in getting me my new job. She gave me the confidence that I think made the difference between me being the best candidate or not I really can’t thank her enough and would recommend the company for anyone looking for an agency that cares and prepares you for that next step. Would definitely come back if I needed to in the future.
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Hussain Karem
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If I could give 100 stars I would! Carole-Anne is an absolute pleasure to work with. Not only is she extremely professional, Carole-Anne is very personable and friendly. I always have a positive experience when speaking with her. Very patient and answered all questions I had. Better Days is by far the best recruitment company i've worked with!
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Charlie Robinson
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Carole-Anne was friendly and made an effort to really get to know me. Despite not getting the role she put me forward for, Carole-Anne still gave me advice and support in securing another role via another agency. Truly a good person :)
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Julie Albury
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My friend and I have just had the popcorn chicken for lunch. What a treat, it was really delicious! Nice to have a new and affordable place to eat in the centre of town. Certainly having a betterday now.
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15 April 2023
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Better Days Recruitment are pleasure to work with. They make the recruitment process as simple as possible. Communication with Better Days is fantastic. During the placing of my current role, Ceres was in regular contact with updates as well as check-ins. I have no complaints for the service I received and would recommend Better Days Recruitment.
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gimy gracias
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I did a contract work through Better Days Recruitment. Ceres handled the entire process swiftly. She looked after all the contractors well too. Thank you Better Days and Ceres for your great service
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Daniel Smith
9 February 2023
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Carole-Anne has been an infinite source of support and a bubbly helpful attitude, that really helped me in my journey from applying to a job posting - to being accepted for the role less than a couple of weeks later. I couldn't have asked for a better advocate and guide, and I'm truly thankful that Carole-Anne was with me through it all. 5 stars all the way! Thank you :)
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Elliott Desouza
31 January 2023
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Carole-Anne was the most supportive and cheerful recruiter I have ever had! Talking to her always put a smile on my face, thank you very much for the great experience.
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